Category Archives: Social Networking

linkedin

Writing a Powerful LinkedIn Summary

Guest Author: Linda Matias
Website: http://www.careerstrides.com

A LinkedIn membership, free or premium, is a must have for today’s job seeker because head hunters are flocking to LinkedIn to recruit candidates for open positions. A significant part of the LinkedIn profile is the summary section. To get the most out of your summary . This part will take time if you aren’t a wordsmith so don’t be surprised or get discouraged if it takes you a couple of days to come up with compelling verbiage.

Once you have written the introductory paragraphs, choose three successes from the last ten to fifteen years of your career to showcase. Finally to round out the summary, include a closing paragraph. Let’s take a look at a sample summary you can use as a model.

Sample LinkedIn Summary (more…)

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offensive_strategy

Take Control of Your Online Identity – Go on the Offensive

In a previous article, we talked about how important it is to ensure that you’re taking control of your online identity. We looked at strategies that involved taking a defensive stance – ways of preventing your use of social media from damaging your job search. Today, we’re looking at ways to use social media to your career’s advantage.

Go on the offensive:
You may have heard the old adage, “It’s not what you know, but who you know” when it comes to finding a job. I don’t entirely agree with that statement, but I do believe “who you know gets what you know noticed“. For example, you may be the best event planner this side of the Rockies, or you might be the finest makeup artist in your state, but if no one knows about it, you won’t get a job. On the flip side, if you know a lot of people in your field, but aren’t particularly good at your profession, sooner or later, everyone in your field will figure that out. And again, you won’t get a job. You may be wondering what this has to do with managing your identity online. Social sites are a great tool for helping people in your field, and beyond, get to know you; they’re a great venue for demonstrating your knowledge, talent, and passion for your field. We know that up to 92% of recruiters say they use social media to find talent. So when an employer searches your name, don’t just hide the personal stuff from them, showcase the professional you!

  1. Join and get active on LinkedIn
    If you aren’t already a member, join LinkedIn today, then get active on the site. By active, I mean completing your profile to 100%, joining and participating in relevant groups, following professionals in your field, conducting information interviews with professionals, and asking/answering questions. Having a LinkedIn profile will help to ensure that any potential employer that Googles your name will find your LinkedIn profile. (In this case, you want your privacy settings to make you discoverable, as opposed to hiding you.)
  2. (more…)

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take_control

Take Control of Your Online Identity – Get Defensive

We’re seeing statistics every day showing how often employers look to social profiles of potential hires. More importantly, we’re seeing the positive – and negative – effect your social profiles can have on hiring decisions. Knowing this, do you really want to leave what employers see about you to chance? It’s time to take control of what is found about you!

Get a little defensive:
A big part of taking control of your online identity is managing what information is available for employers to see about you.

  1. Google yourself
    If you aren’t already in the habit of Googling your name, you should start now. Google your name and the different variations of it every few months. Don’t just perform a web search, do an image search, too. And while you’re at it, search blogs, news, and all the other options Google offers for performing a search. Even better, set up a Google Alert that will email you whenever instances of your name are indexed by Google.
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Job Board Review: JobsMiner

JobsMiner.comSome time ago, I reviewed one of my favorite job aggregators, Indeed.com on Lawrence University Career Service’s blog. Almost as long ago, I shared a series of videos showing how to use Twitter for job search. That was three years ago, and social media sites like Twitter have come a long way in their roles in the job search sphere. As a job seeker, you know that you can turn to job aggregators like Indeed.com to scour major job sites for opportunities. But what about all the opportunities shared via social media? Hundreds of jobs are shared on sites like Facebook, LinkedIn, Twitter and blogs. Today, relative newcomer, JobsMiner, combines the search capability of a job aggregator with the ubiquity of social media, allowing you to find jobs and internships that have been posted through social sites.

Here’s how JobsMiner describes itself: “JobsMiner (www.jobsminer.com) scans any wording on the leading social networks, blogs, and forums and translates the job postings into easily searchable items on their search engine. So, if you posted something to your Facebook wall (as “Public”) and it had the keywords that the system determined to be a job posting, it would show that posting in the search results in real-time. JobsMiner is a much easier way to find jobs, wherever they are on social networks. It’s also free.” (more…)

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